@glengorham @mike-stelzner @jfouts @kristi-hines
Google Alerts are an essential part of my business (we write online content and manage social media accounts for our clients). For instance, one of our clients is a company that does tax preparation for independent truck drivers. Have you ever tried to think of interesting, entertaining things to say about taxes for truckers? It’s a challenge.
We have Google Alerts set up for “trucker” and “trucking.” Every day we sift through all the horrifying news about truckers getting in accidents and running over people and driving drunk and we pluck out the occasional nuggets about truckers being honored for bravery, or for pulling someone out of a smooshed automobile, or for feeding the homeless.
Google Alerts delivers everything that has been published online that day about your keyword. For example, if you set up an alert for the keyword “adoption,” you’ll get news about people adoption, pet adoption, highway adoption, and technology adoption. But it only takes about 10 seconds to glance through the day’s headlines and pick out the good stuff.