said 1 year ago:
Content marketing is the critically important for any business to engage in. Not just for the sake of producing content however, but to create valuable, informative, and highly SEO’d (keyword rich) content can make the difference between being found on the web, or nowhere to found!
Along with content production (blogging, article marketing, etc…) is social sharing. That is, taking the content you produce and sharing it across a wide range of social media outlets. Finally, I’ve recently adopted the habit of paying a little bit for Facebook social ads (sponsored posts to be exact) in order to promote each new post / piece of content on Facebook.
By the way, the way that you can target profile demographics on Facebook is nothing short of amazing!
So do you use content as a marketing tool in your business? If so, what are some strategies that work well for you? And what are some major challenges you’ve come up against?