Redg,

Blogging for designers is perfect, because it gives you a chance to showcase your work. And if you believe that a picture is worth a thousand words (I believe the opposite, actually), that’s even better for non-writers. Here’s what I would do:

1) Post pictures of your work in a single blog post.

2) Write an email to your mom about why those pictures are important. “Dear Mom, Let me show you what I was working on today.” Then, tell your mom what was cool about it. Explain it so she understands what you did and why you made the choices you did. Then, go back and delete that first part, and you’ve got your blog description.

Your end result is very informal, easy to understand, and doesn’t require a lot of jargon or knowledge to understand. Plus, the informal nature of writing the email makes it easier to write as well.

3) Repeat this for every new design and blog post.

@redgfernandez One thing you could do if you are not a writer is video.  My husband who does a lot of work in Photoshop doesn’t consider himself a writer, but he has a lot of tutorials he would like to publish on his blog.  So I gave him the idea that he could do screencasts where he talks through a tutorial (like how to sharpen an image) and then we could just write a transcript of the video to go beneath it.  Then you get the best of blog worlds – video content and text, both of which can keep your blog updated.  Plus it will show clients that you really know your stuff which will lead to more work!  Because even if you give someone step by step directions on how to do something, they still will hire you because they don’t have the time / software / energy to do it themselves.

@redgfernandez It is always best to focus on one topic. This is because you will start to get frequent readers, and they will start to expect content on a certain topic from you. If one day your posting “how to design a banner” and the next your saying “why programming is so important” then you are talking to two completely different audiences.

Now it’s not wrong to have a very broad topic, I.E. you could do website design, or print design and focus on everything that is required to be successful in that area. You will be amazed at how much you can write about when you get going. Use other blogs in the industry for inspiration (don’t copy!).

If you do ever find you have run out of content, you can re-imagine what you have already written. Look through archives for what worked and re-create that content with a different perspective. Or turn the writing into a video or infographic. 

Copyblogger is a website that writes about copy writing, now you would think they would run out of content – they don’t – they write about the same topic from different perspectives and that’s what you will need to do – but your a long way from that point yet.

I hope that helps!
Sam

@redgfernandez Actually if you focus on a single topic, you’ll never run out of things to write. Imagine if you wrote a food blog about restaurants in your neighborhood. If you review one restaurant apiece, you’ll run out quickly. But if you reviewed each dish in each restaurant, you’ll have thousands of things to write about.

Think of it this way: There are 10 restaurants in your neighborhood, and each has 20 meals it serves. That’s 200 blog posts right there. At the very least, if you wrote once a week, you’ve got 4 years worth of blog posts. And every time a new restaurant goes in, you’ve got a brand new set of meals to review.

The same is true with any niche you pick. That niche will always change, always have new developments, always have something to write about. The deeper your niche, the more there is to write about. If you just write about random topics, or write about a very large topic (i.e. marketing), you’ll run out of things to say because you won’t be passionate about it, and there will be too many topics to choose from that you’ll immobilize yourself with choices.

@redgfernandez I agree with the points made by @erikdeckers and @samscholfield.

Remember, your blog is your effort to reach out to your audience.  It has to reflect what you have to say.  Exploring other people’s blogs is a good way to see what they are doing well, especially if your research indicates that the blogs you like also have good traction (engagement with their  readers as reflected in their feedback).  However, your blog should reflect your personal voice if you want your readers to see your authenticity and have them connect with your message.

I’m inclined to say that starting with a focus on a single topic helps because it limits distraction.  As your blog matures, you can decide on expanding your scope on the same blog or start a new one. Wordpress (the free version) makes it easy to set up as many blogs as you like.  What you do depends ultimately on your goals and your commitment.

Good luck!

Thank you for all your advice  @samscholfield @rachelagheyisi @erikdeckers , I truly appreciate each of them — taking notes now . My blog is already integrated in my new website (www.cre8tiveneurons.com) which is running on Wordpress. I just set it on private until I have topics to write about.

My other question is how often should the I update a blog? Especially for someone who is just starting. And should it be called a “Blog” page? I plan to use another page name which is themed to my website and profession.

Thanks again.

Rigie

@blogsbyheather Thank you for sharing your designer friend’s experiences and for taking the time to help on my endeavor to becoming a “designer/blogger”.

Good job, Redg! It looks good, and you look like you already have a handle on writing AND link building. Well done.

Thank you @erikdeckers. I’m still learning. A lot of thanks for all your tips.