said 1 year, 1 month ago:
Fantastic info @hesham ! Thank you for sharing the results of your survey, and for your generous offer of help. I will keep in touch to let you know how things progress.
And thank you too, @iamconsulting ! Great pieces of advice to attract serious bloggers, and definitely something easy for the contest hosts to give as an incentive.
While I have both of your ears, I’d like to explain the goal of the blogging contest from the perspective of the brand and their for-hire social media specialist (me). Although communicating that engagement is more important than large numbers of fans is a daily ritual for me, my job performance is still measured by fan growth alone. Since I know full well that fan growth on any platform will increase more rapidly when the existing fans are engaged, I’m trying to tap into related niches of bloggers and their fan bases. These communities will already be engaging around the topics in which these brands are influencers, so I consider them a bit easier for conversion.
If the finalists of the blogger contest were showcased on the brand Facebook page (specifically on a tab where users who have liked the page the ability to vote on a winner) do you think that the bloggers would still be willing to participate? Further, would they galvanize their communities to Like a brand Facebook page in order to gain votes?
From the perspective of a blogger, I don’t know if I would be willing to participate in this kind of contest unless it was directly related to my field. I would be hesitant to join a blogging contest that was not in line with my usual writings. I also would not I wish to write a post specifically for a blogging contest if I did not feel passionate about the topic.
What are your feelings and experiences on this subject? Thank you again for your responses!