Heather Wright-Porto said
1 year, 4 months ago:
Blogging is definitely not dead
and I agree with Kristi
@kristi-hines
Sometimes I think social media channels are getting “flooded” but I do think when the “hype” passes, it will still be there (of course) and even more effective.
What I mean is that when something new comes out or is popular, everyone jumps on it. BUT those who are serious, remain consistent, patient, and continue even after the initial “craze”. This is just my two cents…LOL.@deairby
@deairby Maybe also give him this info too
Here is some content from Technorati’s “State of the Blogosphere” where 60% of those surveyed are hobby bloggers…but…they are still bloggers
http://technorati.com/blogging/article/state-of-the-blogosphere-2011-introduction/
1) Hobbyist: The backbone of the blogosphere, and representing 60% of the respondents to this survey, Hobbyists say that they “blog for fun” and do not report any income. Half of hobbyists prefer to express their “personal musings” when blogging. 60% indicate they spend less than three hours a week blogging, yet half of hobbyists respond individually to comments from readers. Because 72% blog to speak their minds, their main success metric is personal satisfaction (61%).
2-3) Professional Part- and Full-Timers: These bloggers represent 18% of our total group. They are independent bloggers who either use blogging as a way to supplement their income, or consider it their full-time job. Most of these professional bloggers don’t consider blogging their primary source of income. This group primarily blogs about personal musings and technology
4) Corporate: Corporate bloggers make up 8% of the blogosphere. They blog as part of their full-time job or blog full-time for a company or organization they work for. These bloggers primarily talk about technology and business in their blogs. 70% blog to share expertise, 61% to gain professional recognition, and 52% to attract new clients. They have found that blogging has given them greater visibility in their industry (64%) and company (63%). 63% of corporate bloggers use their number of unique visitors to measure success.
5) Entrepreneurs: 13% of the blogosphere is characterized as entrepreneurs, or individuals blogging for a company or organization they own. 84% of these bloggers blog primarily about the industry they work in, with 46% blogging about business and 40% about technology. 76% blog to share expertise; 70% blog to gain professional recognition; and 68% to attract new clients for their business.
Read more: http://technorati.com/blogging/article/state-of-the-blogosphere-2011-introduction/#ixzz1j13AxmfG