Facebook Questions, Wibiya & Social CRM: Social Media Examiner TV
Welcome to Social Media Examiner TV with your host Mari Smith. In this episode, Mari examines Facebook Questions and reveals if it’s a game changer for businesses.
Plus, she looks at the Wibiya social toolbar and how it can create social buzz for your business. Then Mari shares insights into three social CRM tools and how they can have a big impact on your business networking.
Share your feedback, see the show notes and discover how you can be part of a future show below!
Introducing Social Media Examiner TV
Welcome to the pilot episode of Social Media Examiner TV with our host Mari Smith!
In this episode, Mari reviews Flipboard—a hot new way to consume social media news from your Facebook and Twitter contacts—along with her thoughts on Facebook’s 500 million users and a look at how Foursquare could help your business.
Share your feedback, see the show notes and discover how you can be part of a future show below!
How Intel Connects With Consumers Using Social Media
In this video I interview Michael Brito, a former social media manager at Intel (he is now a VP at Edelman Digital). Michael shares how Intel uses Twitter and video to connect with consumers.
You’ll learn Michael’s unique technique of leveraging his personal and company Twitter accounts.
Be sure to see the other takeaways below.
How Clorox Engages Customers With Its Social Media Community
In this video I interview Greg Piche, Social Media Architect for Clorox. Greg shares insights into how the company’s new social media site Clorox Connects helps Clorox connect with partners and consumers to generate new ideas.
You’ll also hear how the 100-plus year old Clorox rolled out its social media community.
Be sure to read the other takeaways below.
How to Find Under-Tapped Social Media Channels
In this video I interview Jay Berkowitz, author of The Ten Golden Rules of Internet Marketing Workbook.
Jay shares an innovative way to beat your competition using special social channels and critical tips on how to improve your social media marketing.
Be sure to check below for the other takeaways.
Facebook Integration is the Future (a Jesse Stay Interview)
In this video I interview Jesse Stay, co-author of I’m On Facebook Now What? and founder of SocialToo. Jesse talks about Facebook and how Facebook Connect can help you build a stronger online community.
You’ll also hear about Jesse’s Twitter strategy using multiple Twitter accounts and the tools he uses to stay on top of social media. Be sure to read the takeaways below.
How the U.S. Navy Uses Social Media
In this video I interview Scott McIlnay, commander in the US Navy and Director of Emerging Media Integration. Scott shares how the US Navy uses social media at the enterprise level.
You’ll hear how they grew their Facebook page rapidly to over 70,000 fans. And Scott also highlights how the US Navy uses each of their social media platforms for a different purpose. Be sure to check out the other takeaways below.
How Starbucks Engages Millions of Facebook Fans
In this video I interview Alex Wheeler, Director of Digital Strategy at Starbucks. Alex shares how Starbucks built a Facebook community of over 7 million fans by asking their community to help them build their official Facebook page.
Alex gives you some useful tips on engaging customers on social media. And you’ll hear details of how Starbucks uses video marketing on different social media channels.You’ll also find out what Alex refers to as their “scrappy” approach to social media.
Be sure to check out some more takeaways below.
The Biggest Social Media Mistakes (a Jay Baer Interview)
In this video I interview Jay Baer of Convince And Convert. Jay provides social media consulting to leading businesses.
In this video, Jay offers social media tips to help businesses succeed.
You’ll learn why Jay talks of “Noah’s ark” in social media and why Twitter and Facebook are not a social media strategy. He shares a wealth of information. Be sure to see the other takeaways below.
How Social Media Is Changing Publishing (a Merritt Colaizzi Interview)
In this video I interview Merritt Colaizzi, publisher of SmartBrief, a media company that aggregates content in more than 150 daily business publications covering 23 industries (including social media). We work with SmartBrief to help us promote our events.
In this interview, Merritt talks about how social media is changing the world of publishing and how social media will continue to change the publishing world. And you’ll also get an inside look at SmartBrief’s publishing model.
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