social media toolsAre you a busy marketer?

Wondering which tools and apps will help you stand out on Instagram?

Using the right Instagram tools can improve your images, sell products, and save you time.

In this article you’ll discover 14 Instagram tools to help busy marketers use Instagram for business.

tools for instagram for business

Discover 14 Instagram tools busy marketers can use.

Continue Reading

social media how toDo you have a local business page on Facebook?

Want to reach more local customers?

Facebook recently launched Professional Services, a directory that helps consumers find the best local businesses and services to fit their needs.

In this article I’ll share how to use the Facebook Professional Services feature to boost visibility with local customers.

ranking your business with facebook professional services

Discover how your business can use the Facebook Professional Services feature to connect with your local customers.

Continue Reading

social media toolsIs your blog taking full advantage of social media plugins?

Looking for tools to help grow your following and encourage sharing?

The right WordPress plugins make it easy to grow your social media following and increase social shares.

In this article you’ll discover six WordPress plugins that’ll make your blog more social.

social media plugins for wordpress

Discover six social media plugins for bloggers on WordPress.

Continue Reading

social media toolsDo you have a Facebook page?

Do you want more organic engagement for your posts?

Facebook recently added a feature to let you specify the audiences most likely to engage with each Facebook page post, based on interests.

In this post I’ll show you how to use the new Facebook Audience Optimization feature to increase engagement for your Facebook page posts with specific audiences.

Why Use Facebook Audience Optimization?

The first question you may have about any new feature on social media is why should you use it? When it comes to Facebook Audience Optimization, there are several reasons.

facebook audience optimization for marketers

Discover what marketers need to know about Facebook Audience Optimization.

Continue Reading

social media toolsDo you need to streamline your daily social media tasks?

Looking for tools to increase visibility?

The right apps can make a world of difference in the life of a busy social media marketer.

In this article you’ll discover 23 of the top tools and tips shared on the Social Media Marketing podcast.

tips and tools

Discover 23 innovative social media marketing tips and tools.

Continue Reading

social media toolsDo you want to reach local customers on social media?

Are you monitoring the online conversations near your business?

Geo-specific social media monitoring tools help businesses engage with customers who are close to their brick-and-mortar stores.

In this article I’ll share six location-based monitoring tools to use for local social media marketing.

Why Use Location-Based Monitoring Tools?

Geo-specific social media monitoring tools are different from the conventional keyword-based monitoring tools in many respects. For one thing, these tools offer a clear picture of what’s happening at a particular location, which helps you reach out to local audiences. Plus, they allow you to connect better with your community by engaging with local social media influencers and leveraging local hashtags.

reach local customers with location-based monitoring

Discover location-based monitoring tools to use for local social media marketing.

Continue Reading

social media toolsDo you want to improve your social media marketing?

Have you looked at how your competitors are using social?

There are tools to help you determine what’s working for you and your competitors, what isn’t working and why.

In this article you’ll discover four free tools to compare your social media presence with your competitors’.

4 free tools to analyze competitors on social media

Discover four free tools to analyze your social media competitors.

Continue Reading

social media toolsHave you heard of Snapchat?

Want to use it to connect with your customers?

Snapchat is a mobile app that lets you send public or private snaps of images and video to people from your smartphone.

In this article, you’ll discover how to use Snapchats features to connect with your customers.

guide to snapchat for business

Discover a marketers guide to using Snapchat for business.

Continue Reading

social media toolsHave you tried out the new LinkedIn app?

Do you want to make the most of its features?

The new LinkedIn app makes it easy for marketers on the go to do nearly everything they’d do on a desktop from a mobile device.

In this article, I’ll share 10 ways to use the new LinkedIn mobile app to stay in touch with your professional contacts.

ways to use the linkedin mobile app

Discover 10 ways to use the LinkedIn mobile app.

Continue Reading