Do you want to use Snapchat for business?

Wondering how to incorporate your brand into live stories?

To explore how to use Periscope and Snapchat for business, I interview John Kapos.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.

In this episode, I interview John Kapos, part of a long family line of chocolatiers who have run Perfection Chocolates in Australia since 1939. Online he’s known as Chocolate Johnny. He’s very active on Snapchat, Instagram, and Periscope.

John shares how marketing on Snapchat has affected his business.

You’ll discover creative ideas to help your own business succeed with Periscope, Snapchat, and Instagram Stories.

How Snapchat and Periscope Can Grow a Business featuring insights from John Kapos on the Social Media Marketing Podcast.

How Snapchat and Periscope Can Grow a Business featuring insights from John Kapos on the Social Media Marketing Podcast.

Share your feedback, read the show notes, and get the links mentioned in this episode below.

Listen Now

You can also subscribe via iTunes, RSS, Stitcher, or SoundCloud.

Continue Reading

Wonder how the Social Media Examiner blog got started?

Interested in how we grew a live conference from an online publication?

To share the evolution of Social Media Examiner and Social Media Marketing World, Ray Edwards will interview me.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.

In this episode, Ray Edwards of The Ray Edwards Show takes the mic to get the backstory on how Social Media Examiner went from publishing a blog to hosting a live conference.

You’ll discover the behind-the-scenes story of how I founded Social Media Examiner more than seven years ago and how we decided to start our own conference.

The Social Media Examiner Story: From Blog to Conference featuring insights from Mike Stelzner with interview by Ray Edwards on the Social Media Marketing Podcast.

The Social Media Examiner Story: From Blog to Conference featuring insights from Mike Stelzner with interview by Ray Edwards on the Social Media Marketing Podcast.

Share your feedback, read the show notes, and get the links mentioned in this episode below.

Listen Now

You can also subscribe via iTunes, RSS, Stitcher, or SoundCloud.

Continue Reading

Do you want to use YouTube for business?

Want to learn how to script and produce YouTube videos for your business?

To find out how marketers can develop a business channel on YouTube, I interview Sunny Lenarduzzi.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.

In this episode, I interview Sunny Lenarduzzi, a video marketing expert. Previously she was a TV news reporter and the host of the Social Update from Hootsuite. Now she produces regular videos focused on social media, creates online courses, and helps her clients find success with YouTube.

Sunny Lenarduzzi shares insights from creating her own business on YouTube.

You’ll discover how to use social media to drive traffic to your YouTube channel.

How to Grow a Business Using YouTube featuring insights from Sunny Lenarduzzi on the Social Media Marketing Podcast.

How to Grow a Business Using YouTube featuring insights from Sunny Lenarduzzi on the Social Media Marketing Podcast.

Share your feedback, read the show notes, and get the links mentioned in this episode below.

Listen Now

You can also subscribe via iTunes, RSS, Stitcher, or SoundCloud.

Continue Reading

Is your business on Instagram?

Do you want to use Instagram as a revenue stream?

To find out how to use Instagram for sales, I interview Jasmine Star.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.

In this episode, I interview Jasmine Star, a professional photographer who specializes in Instagram marketing. Her story starts with law school, transitions over to photography, and ultimately goes to Instagram. Jasmine is sure to inspire you with ways to sell with Instagram.

Jasmine shares how to sell your products and services via Instagram.

You’ll discover the advantages of using Instagram for selling.

How to Sell on Instagram featuring insights from Jasmine Star on the Social Media Marketing Podcast.

How to Sell on Instagram featuring insights from Jasmine Star on the Social Media Marketing Podcast.

Share your feedback, read the show notes, and get the links mentioned in this episode below.

Listen Now

You can also subscribe via iTunes, RSS, Stitcher, or SoundCloud.

Continue Reading

Do you have an automated way to market to your email list?

Are you thinking of creating a sales funnel?

To explore how to automate your email marketing, I interview Yaro Starak.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.

In this episode, I interview Yaro Starak, a blogging expert who specializes in helping people turn their blogs into profitable businesses. He’s the author of the ebook Blog Profits Blueprint. Yaro also is an expert in building automated email sales funnels.

Yaro shares what you need to know to build successful email sales funnels that sell for you.

You’ll discover how to create a successful automated email sequence.

Email Sales Funnels: How to Automate Your Sales featuring insights from Yaro Starak on the Social Media Marketing Podcast.

Email Sales Funnels: How to Automate Your Sales featuring insights from Yaro Starak on the Social Media Marketing Podcast.

Continue Reading

Do you broadcast on Facebook Live?

Want to discover how to use your videos to create more content?

To explore why Facebook Live is a path to success for creators, I interview Chalene Johnson.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.

In this episode, I interview Chalene Johnson, a lifestyle expert, author of Push, and host of two top podcasts: Build Your Tribe and The Chalene Show. She’s also active on Facebook with 1 million fans and regularly uses Facebook Live.

Chalene shares how she uses Facebook Live.

You’ll discover what she does to leverage the content she captures.

Facebook Live: Fuel All of Your Content With Live Video featuring insights from Chalene Johnson on the Social Media Marketing Podcast.

Facebook Live: Fuel All of Your Content With Live Video featuring insights from Chalene Johnson on the Social Media Marketing Podcast.

Share your feedback, read the show notes, and get the links mentioned in this episode below.

Listen Now

You can also subscribe via iTunes, RSS, Stitcher, or SoundCloud.

Continue Reading

Want to get more leads and subscribers?

Have you considered optimizing your opt-in forms?

To explore conversion rate optimization for your online forms, I interview Chris Dayley.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.

In this episode, I interview Chris Dayley, who is the VP of site testing and optimization at Disruptive Advertising, an agency that specializes in site testing and analytics. Chris’s clients include Fandango, Lids.com, and Citrix.

Chris explores conversion rate optimization and split testing.

You’ll discover which elements to test for your opt-in forms.

podcast 222 Chris Dayley shares what marketers need to know about conversion optimization and how to split test your way to success

Share your feedback, read the show notes, and get the links mentioned in this episode below.

Listen Now

You can also subscribe via iTunes, RSS, Stitcher, or SoundCloud.

Continue Reading

Have you tried producing 360 video?

Want to discover how to create immersive, sharable 360 video?

To explore how marketers can use 360 video, I interview Ryan Anderson Bell.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.

In this episode, I interview Ryan Anderson Bell of VRScout, a firm that connects Hollywood to the world of virtual reality. Bell is also the director of the Help Erase Project, a 360 video documentary designed to raise awareness of child trafficking.

You’ll discover what you need to know to get started with 360 video.

Ryan explores tools for creating 360 video.

podcast 221 ryan anderson bell

Listen as Ryan Anderson Bell shares what marketers need to know about 360 video and how to get started.

Share your feedback, read the show notes, and get the links mentioned in this episode below.

Listen Now

You can also subscribe via iTunes, RSS, Stitcher, or SoundCloud.

Continue Reading

Are you active on Instagram?

Have you considered experimenting with ads?

To find out how Instagram ads work, I interview Jenn Herman.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.

In this episode, I interview Jenn Herman, a social media consultant and Instagram expert. Her blog, JennsTrends.com, has placed in our top social media blogs three years in a row. She also wrote an ebook called, How to Run a Successful Instagram Ad.

Jenn explores the differences and similarities between Facebook and Instagram ads.

You’ll discover how you can succeed with Instagram ads.

podcast 220 jenn herman

Listen as Jenn Herman shares what marketers need to know about advertising on Instagram.

Share your feedback, read the show notes, and get the links mentioned in this episode below.

Listen Now

You can also subscribe via iTunes, RSS, Stitcher, or SoundCloud.

Continue Reading