Do you keep text and image updates separate?
Have you considered how text and visual content complement each other?
Pairing visual content with clever, descriptive text can create a true marketing force that leads to more interaction.
In this article I’ll show you seven ways companies are using visual content to get better overall engagement.
Would you like to use Google+ Hangouts On Air?
Are you worried no one will attend your hangout?
Laying a strong foundation for your Google+ hangout can help you find the audience you need.
In this article you’ll discover how to build an audience for your Google+ hangout in four easy steps.
#1: Foster Relationships Before You Broadcast
Don’t forget this first step!
Do you want to find out how to improve them?
Your cover photo is the first thing anyone sees when they visit your social media profiles.
Make that first impression a positive one.
In this article I’ll share tips to improve the quality and impact of your cover images today.
Do you want to raise the bar on your Twitter marketing?
We asked top Twitter pros to share the tips and tricks they’re using to make a difference in their own Twitter marketing.
In this article you’ll discover 12 Twitter marketing tips to help you get the most out of Twitter today.
Do you want your Instagram posts to be seen by more people?
You can make it easier for people who don’t follow you on Instagram to find your content by using hashtags.
In this article you’ll discover how hashtags make your Instagram images and video more discoverable.
How Instagram Hashtags Work
While hashtags originated on Twitter, they quickly became part of each social media channel. At this point, Instagram hashtag density tends to be much greater than Twitter’s because companies realize the success of their Instagram marketing depends on proper hashtagging.
Do you use Facebook advertising?
Do you want to control the times when your ads run?
Facebook recently introduced an ad scheduling feature to let users choose what times of each day their ads run.
In this post we’ll explore what ad scheduling is, where to find it and how to use it.
About Ad Scheduling
In the past you’ve been able to specify the starting and ending dates and times for Facebook ads, but you couldn’t schedule specific times of the day to run your ads.
Do you use Pinterest analytics to help you market better?
Most brands on Pinterest aren’t tracking their metrics. The companies that do are finding optimized engagement.
In this article I’ll share four ways to improve your Pinterest marketing efforts.
Note: There are a number of third-party apps that track Pinterest analytics for you. This article focuses on how those metrics can help you market more successfully, not on the tools themselves.
Are you interested in raising your visibility on Pinterest?
Do you know which Pinterest tactics work best today?
We asked top social media professionals what they’re doing to get results from Pinterest marketing right now.
In this article you’ll find 7 pro tips that can boost your business’s Pinterest marketing.
#1: Include Price Tags
Pinterest users aren’t just looking for creative inspiration on the network. They’re also ready to buy.
Make sure you include a price tag in the pins you create or repin. After all, Pinterest drives more referral traffic than Google+, YouTube, and LinkedIn combined. More importantly, Pinterest pins with prices get 36 percent more likes than those without.
Do you need ideas to reach your local Facebook audience?
If you’re a small business you need to localize your marketing efforts to reach your real customers.
In this article I’ll share 10 ways you can encourage your local community to find and like you on Facebook.
Why Local Facebook Fans?
If you’re a local small business, you’re likely most interested in customers in your area, not those scattered around the country or globe. While Facebook provides ample opportunity to increase brand awareness and visibility, it can reach beyond your targeted audience, costing you time and money.
When you focus your Facebook marketing efforts on your local community, you become more visible to the people you want to reach. Your interactions with your community as a whole and how you bring that relationship to Facebook establish your business as reliable, trustworthy and influential.