4 Ways to Use SlideShare for Lead Generation


Are you using SlideShare as a social media marketing option?

social media how toAre you using SlideShare presentations to market your business?

Have you considered SlideShare as a conversion tool?

SlideShare is useful for sharing highly informative presentations with your audience, but it’s also a hot social platform. Many businesses are missing out on the huge potential of SlideShare as a social marketing and lead conversion tool.

In this article you’ll discover four simple ways to use SlideShare to improve your marketing and lead generation.

use slideshare for lead generation

Discover how to use SlideShare for lead generation.

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How to Measure Social ROI on Facebook Ads


social media how toAre you running Facebook ad campaigns to increase engagement?

Wondering how to measure the short and long term impact?

When you spend money on an ad campaign with the goal of increasing long term engagement with your audience rather than immediate sales, the results can be difficult to quantify.

In this article you’ll discover how to measure and analyze the Social ROI for your Facebook ads so you can assess their value to your business and know which ads are worth running again.

Why Track Social ROI on Facebook Ads?

The results of social campaigns are just as crucial as traditional ROI.

Traditional conversion ad campaigns on Facebook are relatively straightforward.

measure social roi of facebook ads

Discover how to measure the social ROI of Facebook ads.

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How to Use Twitter Lists for Business


social media how toAre you using Twitter lists for your business?

Want to better organize your Twitter experience?

The right Twitter list can help you find, monitor and interact with the right people easily.

In this article you’ll discover how to create Twitter lists and ways to use them for your business.

How to Create a Twitter List

use twitter lists for business

Discover how to use Twitter lists for business.

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How to Run an Instagram Contest: Four Easy Steps


social media how toIs your company active on Instagram?

Want to host a contest to build excitement about your business?

Instagram makes it easy to run quick contests that engage your audience and build your fan base.

In this article you’ll discover four simple steps to host Instagram contests that build buzz for your brand.

run instagram contest

Discover 4 steps to running an Instagram contest.

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How to Encourage Influencers to Share Your Content


social media how toDoes your business produce content?

Want influencers to share your posts with their large audience?

When you understand what motivates people to share, you’ll be more successful.

In this article you’ll discover five tactics to encourage influencers to share your content.

Why Target Influencers?

In a study of over 100 million articles, BuzzSumo found that the number of influencers who share a piece of content has a compounding effect on the total number of shares. On average, they discovered that a post shared by one influencer resulted in 31.8% more social shares. When three influencers shared a piece of content, it doubled the total number of shares; five influencers quadrupled it.

encourage influencer content shares

Discover how to encourage influencers to share your content.

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5 Ways to Improve Your Facebook Contests


social media how toDo you run Facebook contests to promote your business?

Want to reach more people and increase participation?

With the right techniques, Facebook contests can engage your community and grow your business.

In this article you’ll discover five ways to create effective Facebook contests that reach more people, entice them to enter and encourage them to share.

improve facebook contests

Discover 5 ways to improve your Facebook contests.

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Essential Google Analytics Resources for Marketers: A Complete Guide


social media how toDo you want to learn how to measure and analyze your social media marketing efforts?

Are you looking for a resource to help you improve your use of Google Analytics?

Whether you’re marketing on social media as an individual or as a brand, these expert articles will help you track and analyze social media referral traffic, custom segments, split tests, conversions from social media and more.

Each of these articles will help you understand and master a specific part of analyzing social media marketing data from Google Analytics.

Begin With the Basics

How to Use Google Analytics: Getting Started: Do you need a deeper understanding of Google Analytics? Do you know what data each section of Google Analytics offers? A few important details and settings can improve your Google Analytics reporting. This article shows the basics of navigating Google Analytics and what you need to set up now.

essential google analytics resources

Discover essential Google Analytics resources for marketers.

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6 Ways to Use Short Video for Social Marketing


social media how toHave you considered sharing short video content as a social marketing tactic?

Do you think video is only for the big brands with big budgets?

If you haven’t explored short video for your business, you may be missing out on an opportunity for more reach and shares.

In this article you’ll discover six ways you can use short video to grab attention. With the examples below, you’ll find plenty of inspiration.

short video for marketing

Discover 6 ways to use short video for marketing.

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6 Ways to Improve Your Facebook Page Results


social media how toDo you want better Facebook engagement?

Are your Facebook posts optimized?

How and when you post on Facebook makes an important impact on how fans engage with your content.

In this article you’ll discover 6 ways to optimize your Facebook posting tactics.

#1: Include Properly Sized Images

You’re probably already posting plenty of pictures. After all, Facebook posts that include images outperform text-only updates. But are your images the right size? Do they look good when shared on Facebook?

When you share or upload an image to Facebook, it’s cropped and displayed at 504 x 504 pixels. Those dimensions vary if you’re uploading more than one photo at a time.

improve facebook page post results

Discover how to improve your Facebook Page posts.

35 comments

 
 








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