Do you want to get your pins in front of more people?
In this article, I’ll show you 5 ways to get your pins noticed on Pinterest.
Pinterest has over 70 million users globally.
The site also drives more referral traffic than Twitter, LinkedIn and Reddit combined. That’s a lot of traffic.
And if you want to take advantage of it, your pins have to be seen not only by users who follow you, but also by new users.
Here are the tips:
#1: Optimize Your Name, Boards and Pins for Pinterest Search
Your Business Name
Many branded companies make the mistake of using only their branded name for their Pinterest user account name. This is not ideal, as they lose out on people searching for them with other terms.
Add a descriptive keyword that you want to be associated with to the end of your business name to increase the chances of your Pinterest business account being found through a search for Pinners.
Does your business use Facebook to connect with people?
Used the right way, Facebook apps can help you boost engagement and visibility by repeatedly drawing fans to your page.
In this article you’ll learn how 6 types of Facebook apps keep your fans coming back to your Facebook page again and again.
#1: “Contact Us” Apps
The easier you make it for people to get in touch with you, the better. Use a contact app to let your fans/customers send email requests to specific departments within your company for more information.
For example, you can use an app to streamline the contact process and send fans straight to whoever handles sales, customer support or press inquiries, without them ever leaving your Facebook page.
Are you looking for ways to increase revenue with Facebook?
In this article, you’ll discover six ways to use graphics on Facebook and how other ecommerce brands are using them to boost online sales.
According to Lab42, the number-one reason people like a Facebook page is to receive a discount or other promotion.
If you want to drive online sales for your business, images and graphics that feature discounts and promotions are an engaging way to give your Facebook fans what they want.
Are you wondering what social media marketing tactics the pros like to use?
We asked top social media pros to share their hottest social media marketing tactics.
In this article, you’ll discover strategies the pros use to boost their social media marketing.
#1: Stay Top of Mind Using LinkedIn Tags
On LinkedIn, you shouldn’t send an email blast to every one of your connections. However, you can create lists of “tagged” groupings so you can send relevant and helpful information to your contacts at strategic times.
When you tag your connections on LinkedIn, you can sort/filter them by Tags and—wait for it—send a message to up to 25 people at a time.
For example, if one of your niche markets on LinkedIn is marketers who target medical professionals, all you have to do is:
Are you overwhelmed by the amount of statistics you have access to in Facebook Insights?
Would you like to know the statistics you need to track to help you boost your growth and visibility?
In this article, I’ll show you six ways to improve your Facebook page performance with statistic comparisons.
I’ve already shared with you the 6 Facebook metrics that you need to focus on to better understand your Facebook page performance. But understanding how you’re performing is only the first step of the process.
What really matters is not only to understand the key metrics, but also to understand how you can improve them!
This article will focus more on how to improve the performance of your Facebook content with the fan base you already have. If you want to increase your fan base, you should check out this great article from Andrea Vahl.
By looking at each key Facebook metric individually, it’s very hard to understand how you can improve it. But when you compare one metric to another relevant metric, you can see what’s wrong.
Do you want to know which social network drives the most leads to your website?
There are many social media statistics you can track, but it’s important to track the data specific to your business’s use of social media.
Track the right metrics for your community and you’ll better understand how and when to share information, as well as what type of content drives the most traffic to your website.
In this article, you’ll learn how to track and measure four important social media metrics to help you improve your social media marketing.
#1: Determine the Best Times to Post Updates on Twitter and Facebook
Because Twitter moves at such a rapid pace, tweets get buried quickly. Knowing when your followers are online plays a crucial part in your tweet’s visibility and success.
Luckily there are some great tools to analyze the activity of your followers.
Tweriod looks at the recent tweets of your followers and provides you with analytics and data that show when your followers are the most active.
Once you connect your Twitter account to Tweriod, it runs an analysis and summarizes the best hours of each day for you to reach your followers with your tweets. The report is delivered to you by email or a DM when the results are ready.
Are you looking for fresh ideas to quickly create engagement on your Facebook page?
In this article, you’ll discover four ways you can create better engagement on your Facebook page using social game.
If you’re tearing your hair out worrying about the number of fans interacting with your Facebook business page, moderating your page may not be much fun. Worse still, you may be missing out on getting to know your fans on a deeper level.
The good news is that initiating simple social games on your page’s timeline gives your page interaction a boost.
Social games on your timeline encourage comments, shares and likes, and build a sense of community around your brand. Plus, as a side benefit, they are also a lot of fun for you and your fans.
Why Engagement Matters on Facebook
There are more than 15 million business pages on Facebook. Add in Facebook’s hundreds of complex algorithms that work behind the scenes to help people see what matters most to them, and it’s little wonder that page owners find it frustrating to maintain news feed visibility. Because of the algorithms, fans don’t see all updates from every page they like in their news feed.
But every time a fan likes or interacts with a particular type of post on your page, Facebook uses that information to determine what content your fan likes most, and makes that content more prominent in their news feed.