How to Become a Twitter Influencer: Science and Practice

social media how to

Do you want to be a sought-after resource in your niche?

Do you need tips on how to become a Twitter influencer?

To be a leader on Twitter, it’s important to understand the dynamics of Twitter conversations and the role of influencers.

In this article I’ll show you the two most important types of Twitter influencers and how you can become one.

become a twitter influencer

Find out how you can become a Twitter influencer.

Study and Map Twitter Conversations

Recently, the Pew Research Group and the Social Media Research Foundation conducted an in-depth study of Twitter conversations. They examined thousands of conversations, including the roles of hashtags, retweets, follows, mentions and specific words. They then created maps of multiple subjects to discern patterns and structures.

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How Brands Are Winning With Vine Videos: 10 Examples

social media how toDo you use Vine as part of your Twitter marketing?

Have you seen how other companies are using it?

Twitter originally introduced Vine to encourage creativity among users, but marketing teams quickly saw the value.

In this article I’ll show you 10 fun ways companies are using Vine in their Twitter marketing.

vine videos from 10 brands

Find ten examples of Vine video from brands.

#1: Dunkin’ Donuts’ Super Bowl Vine

Last year, during ESPN’s Monday Night Football pregame show, Dunkin’ Donuts unveiled the first television commercial made completely on Vine. It featured a team of Dunkin’ Donuts coffee cups taking on and defeating a team of milkshakes in a makeshift football game and was a huge hit.

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How to Maximize Your LinkedIn Publishing Exposure

social media how toHave you tried LinkedIn’s publishing feature?

Do you want more people to see your business articles?

LinkedIn publishing gives you the opportunity to reach members of the biggest professional audience in the social sphere.

In this article I’ll share five tips for optimizing your content for LinkedIn publishing.

#1: Know How Channels Work

LinkedIn channels are basically categories that users can follow to see articles related to the topics they’re most interested in. Many channels have a huge number of followers (e.g., the Customer Experience channel has over 1 million followers).

5 linkedin publisher tips

Find out how to optimize content for LinkedIn Publishing.

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How to Optimize Your Content for the Top 5 Social Networks

social media how toAre you sharing content on different social networks?

Do you know the best way to share it for each platform?

Sharing your social media content isn’t a one-message-fits-all exercise.

In this article I’ll show you how to share content the right way for the top five social media networks.

optimize content for social network updates

Find out how to optimize content updates for the top 5 social networks.

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How to Remove Fake Facebook Fans

social media how toDo you want to get rid of fake Facebook fans on your page?

Do you need to know how to find and remove them?

You may have attracted fake Facebook fans without even realizing it, and those fans may be damaging your position in the news feed.

In this article I’ll show you how to sniff out those fake Facebook fans and ban them from your page.

Why Fake Facebook Fans Are a Big Deal

In April 2014 Facebook announced an update to their news feed algorithm that challenged Facebook page admins to improve their marketing efforts.

fake facebook fans

Find out how you can remove fake Facebook fans from your Page.

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26 Creative Ways to Publish Social Media Updates

social media how to Are you struggling to find ideas for posts on Twitter, Facebook and Google+?

Do you need to come up with additional social media updates?

Even seasoned social media marketers can find it difficult to keep up with the demand for fresh content.

In this article you’ll discover 26 (A to Z style) prompts to help you deliver a never-ending supply of social media updates.

26 social media updates

Find 26 ways to publish updates on social media.

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How to Use Pinterest Messages for Marketing

social media how toDo you want a new way to engage your Pinterest followers?

Have you used Pinterest Messages?

Pinterest’s newest feature lets you communicate directly with your followers via private message.

In this article I’ll explore Pinterest Messages and how you can use it to engage your audience.

Why Pinterest Messages?

Pinterest Messages is similar to the messaging and chat options you’re used to on other social platforms. You can contact a pinner directly on Pinterest, or unlike other social channels, you can send your message to the pinner’s email address.

pinterest messages for marketing

Find out how to use Pinterest Messages for marketing.

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How to Get Started With Visual Content Marketing

social media how to Do you want to use visual content in your social media marketing?

Do you need help getting started?

You don’t have to be a professional designer or photographer to create interesting images and video.

In this article I’ll share tools and tips for adding visual content to your marketing mix.

visual content tools and tips

Get started with visual content.

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7 Simple Twitter Marketing Tips to Improve Your Results

social media how toAre you looking for easy ways to improve your Twitter marketing?

Have you thought about how getting back to basics can lend a new perspective?

Even Twitter’s most advanced users may be missing out on engagement opportunities if they aren’t bothering to optimize Twitter’s basic features.

In this article I’ll show you easy Twitter marketing ideas you can put to use right away.

7 twitter marketing tips

Improve your results with these 7 Twitter marketing tips.

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