How to Control Access to Your Social Media Accounts


social media how toDo you have multiple administrators on your social accounts?

Want to know how to remove an employee’s access?

If employees leave or change roles within your company, you’ll want to avoid potential security issues.

In this article you’ll find out how to remove admins from your social media accounts.

control access to social media accounts

Discover how to control access to your social media accounts.

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How to Optimize Social Media Images


social media how toDo you create your own images for social media?

Are you happy with their performance?

With a few simple tweaks, you can optimize images for greater visibility on social media and in search engine results.

In this article you’ll find three tips to optimize your social media images for better online performance.

optimize social media images

Discover how to optimize social media images.

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8 Ways Twitter Chats Can Benefit Your Business


social media how toAre you active on Twitter?

Does your business participate in Twitter chats?

While it may be more challenging for businesses to participate in chats from behind a logo, it can be done.

In this article I’ll explain how to engage in Twitter chats as your business, so you can grow your network.

8 ways businesses benefit from twitter chats

Discover 8 ways businesses can benefit from Twitter chats.

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How to Start a Pinterest Board That Succeeds


social media how toAre your prospects on Pinterest?

Do you want to start a Pinterest Board?

When starting on Pinterest, you’ll want to fill new boards with quality starter pins.

Once you’ve launched your new boards, it’s important to pin more content to them daily.

In this article you’ll find out how to develop Pinterest boards for your business.

start a pinterest board

Discover how to start a successful Pinterest board.

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8 Ways to Use Social Listening for Your Business


social media how toDo you monitor what people are saying about you online?

Are you using this information to enhance your business?

The insights you gather about your customers, prospects, products and competitors with social listening can be valuable.

In this article you’ll discover eight ways to use social listening for your business.

Why Social Listening?

Social listening (or media monitoring, as some people like to call it) is about searching the web and the social space to see what’s being said about your company, your competitors and other topics of interest.

8 ways to use social listening

Discover 8 ways to use social listening for your business.

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How to Improve Your Email Marketing With Social Media


social media how toWant to know how to grow your email list?

Are you using social media to support your email list growth?

If you’re thinking of marketing tactics such as email and social media as two separate entities, you’re missing out on a lot of benefits.

In this article you’ll discover tips for using social media to improve your email marketing.

improve email marketing with social media

Discover how to improve your email marketing with social media.

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How to Use Facebook Groups for Business


social media how toAre you looking for new ways to connect with Facebook fans?

Have you considered starting a Facebook group?

You may already use Facebook groups for networking, but you can also create your own Facebook groups to grow your business and nurture customer relationships.

In this article you’ll discover three ways to use Facebook groups for your business.

use facebook groups for business

Discover how to use Facebook Groups for business.

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How to Use Visual Content to Drive More Traffic


social media how toDo you create images?

Do they inspire your readers to take action?

When used strategically images, slide decks and infographics can drive traffic to your business. They also offer the opportunity to provide further value through your content.

In this article I’ll share three creative examples from businesses that used visual content to drive traffic and get results.

use visual content to drive traffic

Discover how to use visual content to drive more traffic.

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How to Implement a Loyalty Program Using Social Media


social media how toDo you want to build stronger relationships with your social media followers?

Have you considered launching a loyalty program?

A loyalty program is an excellent way to gain audience insights while rewarding your most engaged fans.

In this article I’ll explain how to run effective loyalty programs with social media.

Loyalty Program Basics

Loyalty programs are ongoing campaigns that use rewards to create repetitive behavior among your customers. Participants take actions on a regular basis, and the accumulation of those actions is what benefits the company and the loyal audience.

Since user actions must be easy and achievable, it’s better to provide small rewards on an ongoing basis rather than just one big prize for an action that only a few can complete.

implement a loyalty program using social media

Discover how to implement a loyalty program using social media.

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