4 Tools to Drive Conversions From Your Social Traffic


social media toolsDo you want to increase your conversion rate?

Are you looking for tools to help turn traffic into conversions?

Social media can be a powerful tool in conversion rate optimization if used correctly.

In this article you’ll discover four tools to help you optimize social traffic conversions.

tools for driving conversions with social traffic

Discover tools to drive conversions from your social traffic. Image icon from: flaticon.com.

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How to Build a Social Community: 4 Tips


social media how toDoes your business have a social community?

Are you looking for ways to stay connected?

When you engage social fans on their terms, you increase visibility and reach.

In this article I’ll share four ways to engage your fans and develop an active social community.

Why Social Community?

A loyal community following could mean the difference between an ever-growing social fan base and having your platform fade into the rest of the social noise on the world wide web.

Your online tribe helps people stay connected and remain interested in your blog, product or company.

social community tips

Find four tips for building social community.

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5 Tools to Help You Discover Great Content to Share With Your Fans


social media toolsDo you need more engaging social media content?

Are you looking for ways to discover great content to share with your fans?

What if there were great tools that surfaced popular content you could share?

In this article I share five tools to help you discover great content and brainstorm new ideas.

#1: Search Popular Shared Content

When you visit BuzzSumo for the first time, you’ll probably wonder why no one thought of this tool sooner. It is so helpful!

5 content discovery tools

Discover great content with these 5 tools.

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4 Visual Content Tools to Help You Stand Out Visually


social media toolsDo you want to create more interesting visual content?

Are you looking for new ways to present your message?

Today’s marketers are using visual content to capture their readers’ interest and attention.

In this article I’ll show you four of the best free tools you can use to create strong visual content for social media.

Why Stand-Out Visual Content?

All of those people we’re trying to reach–fans, followers, customers–overlap with the same people our competitors are trying to reach. All of us are clamoring to have our content noticed over everyone else’s.

Text alone is hollow. It doesn’t attract much interest and it’s easily overlooked. Visual content has become one of the most important ways to bring attention to your social marketing efforts.

#1: Design Infographics

Right now, infographics are the hot thing. They’ve taken content marketing by storm because they bring data to life. There’s no doubt they’re eye-catching.

The problem is that creating infographics can be a headache if you’ve never done it before. Until now. Instead of buying the right software and hiring an expensive graphic designer, you have a number of free and affordable options.

I’ve tested many of them and Easelly is my favorite because it’s so easy to use (a nice reflection of its name).

easelly app

Easelly is an easy way to create your own infographics.

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