The winner of the Twitter contest is Ali Goldfield. Thanks to everyone who participated in the contest. We look forward to seeing you all at the Summit.**
Want to win a free ticket to the largest online social media marketing event for small businesses?
Social Media Examiner has secured some of the top names in the industry to bring you Small Biz Success Summit.
And we’ve come up with a fun way to get you involved.
First, what is this event?
Small Biz Success Summit 2012 is a large online conference dedicated to helping small businesses master social media marketing.
More than 800 small businesses have already signed up—people just like you.
Do you blog?
This article examines new research that shows blogging is here to stay.
Like many social media tools, blogs have seen a steady increase in numbers and influence over the last several years.
Number of Blogs Grows
*UPDATE: Congratulations to P.J. Jonas of Goat Milk Stuff and Erica Conroy of Coupsmart, the grand-prize and second-prize winners in the Small Biz Dream Contest. All 10 winners won a free pass to Small Biz Success Summit. P.J. also won 3 hours of consulting from John Jantsch. The top winners also won a library of marketing books and John Jantsch’s Complete Small Business Marketing System. Go see the winning entries.*
Do you own a small business?
Would you like to win free private coaching from the world’s foremost small business expert?
A creative photo can get you there.
Social Media Examiner is hosting the “Small Biz Dream Contest.”
The grand prize includes private coaching from John Jantsch (author of Duct Tape Marketing) along with free tickets to Small Biz Success Summit 2012.
What is the contest?
It’s fun and simple. You simply take a photo and post it on our special Facebook page. We used Strutta to create a contest that complies with Facebook’s standards.
Keep reading to discover why social media is changing small business for the better.
Six months ago, I highlighted many benefits of social media for small business, but several new research articles add urgency to this message.
Swiftly Changing Landscape
Social media marketing is a rapidly changing environment, as we all know. But the good news is that your customers are embracing social media as a normal part of their lives. Even the over-50 population is adapting at staggering rates.
Wouldn’t it be nice to have a framework for measuring the impact of your social media efforts?
That’s where Susan Etlinger’s new research for the Altimeter Group comes into play. Susan did qualitative research with 60 social media marketers and vendors to understand how businesses currently measure their social media performance.
Her goal: to develop a framework for tying social media performance to business goals.
NOTE: Because Susan’s original research targeted enterprise-level companies, I interviewed her to add some small business insights. The following comments combine results of the research and that interview.