Using social media to research competitors can provide useful information for any business looking to create a smart strategy. Learning about your competitors’ activities can give you insight into what works and what doesn’t.
The beauty of social media is that there’s a ton of information about your competitors that is public. And not only is their strategy public, but the reaction to that strategy is public as well. Let’s take a look at some of the things you can learn about your competitors through different social networks, search engines and other outlets.
Depending on your niche or industry, you may find that channeling all of your energy into broad social bookmarking networks that cover almost every topic imaginable may not benefit you.
Instead of targeting networks that only have a percentage of users interested in your topic, why not find a network whose members and visitors are 100% interested in your niche?
You’ve likely heard of StumbleUpon. But do you really understand how to use its full power?
StumbleUpon is a social bookmarking and rating site where people can “Stumble” their favorite web pages, write reviews and share their discoveries with their followers.
This network is like Delicious, but with a more enhanced social platform and sharing system.
Why Use StumbleUpon?
StumbleUpon can be a great site to organize your favorite bookmarks, although it isn’t quite as advanced as Delicious in organization. You can easily save items by giving them the thumbs-up using the “I like it” buttons on the StumbleUpon toolbars for Firefox or Chrome.
Delicious is the world’s largest social bookmarking site. With it you can save, manage and share pages in a centralized source.
It also brings a very powerful community aspect to social bookmarking. This article will reveal innovate ways to use Delicious.
8 Innovative Uses for Delicious
So why should you use social bookmarking instead of just your browser? Two important reasons include that your bookmarks can be shared with others using a specific URL or RSS feed, and they can be accessed from any computer with an Internet connection.
Delicious show popularly bookmarked pages on it’s home page.
But there are lot more reasons to consider using Delicious. Here are eight more:
Here is a look inside the new Digg – from the first login to submitting stories, advanced features, best practices and some things to consider.
Whether you’re a personal blogger, business blogger, article marketer, copywriter, novelist, poet, student writing an essay or any other form of writer, social networks provide a vast array of ways to get inspired to write.
This can be considered one of the best ways to beat a case of old-fashioned writer’s block. You just need to know where to look and set up some channels to provide at-your-fingertips-access when you need it.
While there are many success stories of people using social media for personal and business reasons, there are also plenty of people who may feel their efforts are not paying off.
Whether you use social media to market your business, increase sales, promote your blog, or raise awareness for a non-profit organization, here are six reasons social media might not be working for you—along with ways to overcome these problems.