social media toolsHave you heard of Snapchat?

Want to use it to connect with your customers?

Snapchat is a mobile app that lets you send public or private snaps of images and video to people from your smartphone.

In this article, you’ll discover how to use Snapchats features to connect with your customers.

guide to snapchat for business

Discover a marketers guide to using Snapchat for business.

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social media how toDo you want better results from social media?

Have you considered researching your competitors?

If you’re not getting the results you want from social media, a little research and the right tool can help you refine your social media strategy.

In this article, you’ll discover how to perform a detailed competitive analysis and improve your social strategy.

Why Competitor Analysis?

Competitor analysis lets you discover how your competitors use social media. You can see how your competitors position themselves on social media, what they share and how their audience responds. You can also find out what social media networks work best for your competitors, what information you should include in your social profile and page bios and what types of status updates get the most engagement.

perform a detailed competitor analysis

Discover how to perform a detailed competitor analysis.

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social media toolsAre you familiar with the Facebook Business Manager?

Do you want to keep your Facebook accounts more secure?

Whether you oversee one or many Facebook pages, Facebook Business Manager puts everything you need in one central place.

In this article you’ll discover how to use Business Manager to securely manage pages, admins, ad accounts and more.

Why Use Facebook Business Manager?

The best reason to use Business Manager is to keep you focused on your work.

When you log in to Business Manager, you’re taken directly to your business assets on Facebook. From there, you can access your pages, Ads Manager, Power Editor and other businessrelated assets without seeing your personal news feed or notifications.

facebook business manager guide

Discover a complete guide to using Facebook Business Manager.

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social media how toWant to run Instagram ads?

Would you rather use Facebook Ads Manager instead of Power Editor?

Now that Instagram ads are available to most advertisers through the Facebook Ads Manager, they’re easier than ever to create.

In this post I’ll share how to create an Instagram ad in Facebook Ads Manager, stepbystep.

create instagram ads with facebook ads manager

Discover how to create Instagram ads with Facebook Ads Manager.

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social media reviewsHave you heard about the changes to Google+?

Want to know how the redesign affects you?

To help marketers understand what to expect, we recently explored the new Google+ and asked notable experts to weigh in with their thoughts on the new design.

In this article you’ll discover whats changed with Google+.

Why Marketers Should Care About Google+

Before we dive into the specifics of the new Google+ updates, it’s important to address what these updates mean to social media marketers as a whole. Since news about the breakup of Google+ products began in early 2015, some marketers believed it was the beginning of the end of Google+. These thoughts were further supported when Google announced the separation of Google+ from it’s other products.

But now, we can see it’s not the end for Google+. “Google+’s new changes are a sure, and comforting sign Google+ is here to stay at least for the undetermined future,” predicted Jesse Stay, author of Google+ Marketing for Dummies. He added, “It shows Google is still putting money and resources into the website, and still sees it as a product worth spending money on.”

In terms of marketing, businesses that want to reach people who are passionate about something will find it easier to do so with the new changes to Google+.

changes to google+

Discover what marketers need to know about the changes to Google+.

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social media how toDo you manage several social media accounts?

Are you having trouble keeping them all active with fresh content?

Content curation plays a key role in keeping your social profiles and pages active, and your audience satisfied.

In this post I’ll show you how to quickly and efficiently post curated content across all of your social networks using Sendible with Feedly and Zapier.

publish curated content with sendible, feedly and zapier

Discover how to post curated content on multiple platforms with Sendible, Feedly and Zapier.

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social media how toAre you wondering how to start advertising on Instagram?

Looking for a step-by-step Instagram guide?

Businesses of all sizes now have the ability to create Instagram ads to reach targeted audiences.

In this post you’ll discover how to set up an Instagram ad from start to finish using Facebook Business Manager and Power Editor.

instagram ads guide

Discover a guide to advertising on Instagram.

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social media toolsDo you want to publish longer posts on Facebook?

Have you tried Facebook Notes?

Facebook Notes now lets profile owners add a cover image, format text and resize photos, then share their notes with anyone.

In this article you’ll discover how to create Facebook Notes and use them in your marketing mix.

use facebook notes for marketing

Discover how to use Facebook Notes for marketing.

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social media how toAre you building a network on Google+?

Do you want to keep your connections organized?

Sorting people and pages into circles allows you to read the news you want from your stream and connect with specific audiences.

In this article I’ll share how to use circles to improve your Google+ network.

get more out of google+ with circles

Discover how to get more out of Google+ with Circles.

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