social media how toDo your Facebook ads contain video?

Looking for ways to enhance your Facebook advertising with video?

Video ads are among the most powerful Facebook ad formats for generating user engagement.

In this article, you’ll discover six tips for using video in your Facebook ad campaigns.

utilize video in facebook ad campaign

Discover six tips for better Facebook video ads.

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social media how toWant to improve your Facebook ad performance?

Wondering which metrics to look at?

Using key insights from Facebook to see how users respond to and engage with your ads can help you optimize your campaigns.

In this article, you’ll discover six ways Facebook ad metrics can help you improve your Facebook ads.

improve ads with facebook ad metrics

Discover six ways to improve your Facebook ads using Facebook ad metrics.

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social media how toAre you using video on your social channels?

Have you thought about 360-degree videos?

360 videos produce more engagement and message retention than normal videos.

In this article you’ll discover how to create a 360 video and use it for your business.

What Is 360-Degree Video?

360 videos (also known as VR or virtual reality) are clips displaying a spherical scenario where the camera has recorded all possible angles of the environment.

use 360 video in social media marketing

Discover how to use 360 video in your social media marketing.

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social media how toLooking for ways to boost engagement?

Have you considered live mobile streaming apps, like Meerkat and Periscope?

Live streaming video is a great way to interact with your audience in real time.

In this article you’ll discover six ways live streaming video helps you connect with your audience and increase engagement.

use live stream video for business

Discover six ways to use live stream video for business.

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social media how toDo you want to build stronger relationships with your social media followers?

Have you considered launching a loyalty program?

A loyalty program is an excellent way to gain audience insights while rewarding your most engaged fans.

In this article I’ll explain how to run effective loyalty programs with social media.

Loyalty Program Basics

Loyalty programs are ongoing campaigns that use rewards to create repetitive behavior among your customers. Participants take actions on a regular basis, and the accumulation of those actions is what benefits the company and the loyal audience.

Since user actions must be easy and achievable, it’s better to provide small rewards on an ongoing basis rather than just one big prize for an action that only a few can complete.

implement a loyalty program using social media

Discover how to implement a loyalty program using social media.

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social media how toAre you using Twitter advertising to promote your business?

Would you like to improve your advertising on Twitter?

Twitter’s new campaign reports help you understand how users engage with your paid content.

In this article you’ll discover how to navigate the Twitter Ads reporting platform to obtain quality insights about your target audience.

Why Use Campaign Reports?

Effective advertising goes beyond the actual marketing campaign. It requires you to analyze data and identify key information to help improve business results in the future.

Twitter advertising has an excellent campaign analytics tool that’s easy to use, regardless of your experience with Twitter Ads.

use twitter ads campaign reports

Find out how to use Twitter Campaign Reports.

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social media how to Are your Twitter ad campaigns giving you the results you expect?

Are you using Twitter’s advertising and remarketing options?

Twitter ads allow you to reach a highly targeted audience so you can recapture lost sales, improve newsletter open rates, find qualified leads and more.

In this article you’ll discover five Twitter advertising tactics to help you meet your goals.

benefits of twitter ads

Find out how you can benefit from using Tiwtter ads.

#1: Close Uncompleted Sales

If you have an online shop as part of your website, you know how frustrating it is when visitors abandon the shopping process. With Twitter tailored audiences, you have a chance to recover those sales by remarketing to buyers who didn’t complete a sale.

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social media how toDo you want to improve your Facebook conversions?

Have you considered combining the power of Google Analytics with your Facebook Insights?

Comparing this data can help you find Facebook fans who are most likely to convert.

In this article I’ll show you how to identify an optimum audience and match it with your Facebook fans for increased conversions.

increase facebook conversions

Find out how to increase Facebook conversions with Google Analytics.

#1: Identify Your Buying Audience

First let’s look at your website. Google Analytics is the best way to identify which segments of your audience are most likely to convert to your goals. In this section I’m assuming you have a clear understanding of how Google Analytics works, specifically how goals and events work.

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