Twitter Ads API: This Week in Social Media
Welcome to our weekly edition of what’s hot in social media news.
To help you stay up to date with social media, here are some of the news items that caught our attention.
What’s New This Week?
Twitter Officially Launches Their Ads API: “What this means is that as marketers, you’ll soon have the ability to work with Twitter’s initial set of Ads API partners to manage Twitter Ad campaigns—and integrate them into your existing cross-channel advertising strategies.”
Twitter’s Ads API is here: What it means for marketers adage.com/u/Y18ojb via @lazerow @adage
— Twitter Advertising (@TwitterAds) February 20, 2013
31 Must-Read Social Media Blog Posts
What were the best social media articles you read in the last 12 months?
Did you find any particularly useful for your business?
We asked our writers to share their favorite social media blog posts.
Here are 31 blog posts worth exploration.
#1: The 16 Most Important Social Media Updates of 2012
Kristi Hines
This post includes some major updates to the top social media networks this year. Although I feel I’m usually on top of the latest social news, there were a few things I had missed that were covered in this post for Facebook and LinkedIn.
Although it doesn’t mention the changes to LinkedIn professional profiles, it covers the main things businesses need to know about changes to their social media.
The 16 Most Important Social Media Updates of 2012.
How to Promote Your Blog With Social Media
Are you looking to use social media to promote your blog?
Sharing your blog posts on social media platforms like Twitter, Facebook, Google+ and even Tumblr can help your content gain significant exposure.
But each social media platform is distinct with different benefits and abilities. You need a simple process to tailor your social sharing to generate as much engagement as you can on each of these platforms.
Here’s a process you can use to ensure your posts get maximum mileage. Consider these steps and adapt them to the social platforms where you find your customers.
Facebook Events Enhanced: This Week in Social Media
Welcome to our weekly edition of what’s hot in social media news. To help you stay up-to-date with social media, here are some of the news items that caught our attention.
What’s New This Week?
Facebook Updates Events Interface: Several changes make Facebook Events easier to use. There’s more flexibility when creating an Event and it’s easier to find an option to create a Facebook Event for your particular needs. There are also changes to the Event pages including the wall only allowing comments from people who say they’re attending or might do so. And the Event page wall now shows updates by order of engagement.
Fewer fields are required to create an Event. You now have the option to create an Event without a location and allow anyone who joins to set the location later on.
26 Tips for Writing Great Blog Posts
Do you blog? Feel like you’re trying to reinvent the wheel time and again?
Looking for some ideas to simplify your content creation process?
What follows are 26 tips, from A-Z, to help you create optimal blog posts every time you sit down to write.
#1: Anatomically Correct
A blog post contains several areas that require our attention and care. Pamela Seiple refers to six parts of the anatomy of a lead-generating blog post:
- Eye-catching title
- In-text links to landing pages
- Sidebar/banner calls to action
- Social sharing buttons
- Call to action at the bottom
- Relevancy—making sure the post is relevant from top to bottom
Major Facebook Enhancements: This Week in Social Media
Welcome to our weekly edition of what’s hot in social media news. To help you stay up-to-date with social media, here are some of the news items that caught our attention.
What’s New This Week?
Facebook Adds Subscribe Feature to Personal Profiles: You can now allow people to subscribe to your updates on your Facebook personal profile (think Twitter follow). This gives your friends control over what they see from you. People who are not your friends can also subscribe (subscribers only see things you share publicly). When people subscribe, they can filter the types of updates they want to follow.
Subscribers can select updates about Life Events, Status Updates, Photos and Videos or Games.
44 Useful Mobile Apps for Social Media Marketers
Are you spending more time each day using your smartphone or iPad? Looking for some cool apps to simplify your work and life?
According to a recent study by Flurry, consumers spent 81 minutes per day using mobile apps, compared to 74 minutes of web surfing. Here’s where it gets even more interesting. Social networking is one of two categories that dominate mobile app usage with 32% and games are responsible for 47%.
In Search of Apps
As a social media marketer, you’ll likely want to find apps that will help you keep up with social networking and stay productive while on the go. Many of us hear about apps from friends and colleagues, from articles we read, from searching around on Apple’s App Store to see what’s new and through dedicated search engines such as Chomp.
