8 Creative Ways Posterous Groups Can Bring People Together

social media toolsAre you looking for an easy way to foster internal social communications at your company? Perhaps you’re seeking a simple way to build a community with your customers?

Here’s the good news: A new (and free) tool may be just the solution you’re looking for.

Looking for Something New?

Collaboration, innovation and communication—all three have become corporate buzzwords. But they are also critical components to any company’s success. These are three areas where organizations are constantly looking for new ideas and social media tools are increasingly playing a larger role in that process.

Businesses have a need to communicate. They’re always looking for new and different ways to foster collaboration among employees and ways to innovate—faster and more efficiently. “How can we come up with new ideas while using the least amount of resources?”

The list of tools that can fulfill these needs is long, but Posterous Groups, a recently launched social media tool (that’s free), should be considered as a way to meet these business needs.

20 comments

 
 

How to Turn Your Email Into a Social Media Hub With Posterous

social media toolsIn the world of social media, it’s easy to become overwhelmed in a sea of profiles and status updates. With so many services and so little time, wouldn’t it be nice if posting to your social media profiles was as simple as sending an email? With Posterous, it is.

Posterous allows you to post to 20 or so social media platforms via email. Posting to LinkedIn, Facebook, Twitter, even YouTube and Picasa is as simple as sending an email. And we’re not talking simple text-based posts either.

With Posterous, you can create full-screen photo galleries, groups for sharing and collaborating or just simply pass on an article you read on the Internet all by sending an email. Add a smartphone and you’ve got a powerful way to create and share content on the road.

47 comments

 
 

7 Ways Posterous Improves Your Social Media Presence

Posterous is a social media platform where it’s very easy to post just about anything—photos, videos and words.  You can set up your account and publish content simply by sending an email. Yes it’s that simple!

Posterous is known as the most “social” networking place of social media. It’s also the ideal solution for sharing content that’s too long for a tweet and too short for a blog post.

There are many different reasons and motivations to create a free Posterous account. Let’s have a look at the 7 most common reasons for businesses to use Posterous.

60 comments

 
 

Twitter Ads API: This Week in Social Media

social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Twitter Officially Launches Their Ads API: “What this means is that as marketers, you’ll soon have the ability to work with Twitter’s initial set of Ads API partners to manage Twitter Ad campaigns—and integrate them into your existing cross-channel advertising strategies.”

4 comments

 
 

31 Must-Read Social Media Blog Posts

social media reviewsWhat were the best social media articles you read in the last 12 months?

Did you find any particularly useful for your business?

We asked our writers to share their favorite social media blog posts.

Here are 31 blog posts worth exploration.

#1: The 16 Most Important Social Media Updates of 2012

kristi hines

Kristi Hines

This post includes some major updates to the top social media networks this year. Although I feel I’m usually on top of the latest social news, there were a few things I had missed that were covered in this post for Facebook and LinkedIn.

Although it doesn’t mention the changes to LinkedIn professional profiles, it covers the main things businesses need to know about changes to their social media.

the 16 most important social media updates of 2012

The 16 Most Important Social Media Updates of 2012.

49 comments

 
 

How to Promote Your Blog With Social Media

social media how toAre you looking to use social media to promote your blog?

Sharing your blog posts on social media platforms like Twitter, Facebook, Google+ and even Tumblr can help your content gain significant exposure.

But each social media platform is distinct with different benefits and abilities. You need a simple process to tailor your social sharing to generate as much engagement as you can on each of these platforms.

Here’s a process you can use to ensure your posts get maximum mileage. Consider these steps and adapt them to the social platforms where you find your customers.

168 comments

 
 

Facebook Events Enhanced: This Week in Social Media

social media researchWelcome to our weekly edition of what’s hot in social media news. To help you stay up-to-date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Facebook Updates Events Interface: Several changes make Facebook Events easier to use. There’s more flexibility when creating an Event and it’s easier to find an option to create a Facebook Event for your particular needs. There are also changes to the Event pages including the wall only allowing comments from people who say they’re attending or might do so. And the Event page wall now shows updates by order of engagement.

facebook event update

Fewer fields are required to create an Event. You now have the option to create an Event without a location and allow anyone who joins to set the location later on.

25 comments

 
 

26 Tips for Writing Great Blog Posts

social media how toDo you blog? Feel like you’re trying to reinvent the wheel time and again?

Looking for some ideas to simplify your content creation process?

What follows are 26 tips, from A-Z, to help you create optimal blog posts every time you sit down to write.

#1: Anatomically Correct

A blog post contains several areas that require our attention and care. Pamela Seiple refers to six parts of the anatomy of a lead-generating blog post:

  • Eye-catching title
  • In-text links to landing pages
  • Sidebar/banner calls to action
  • Social sharing buttons
  • Call to action at the bottom
  • Relevancy—making sure the post is relevant from top to bottom

266 comments

 
 

Major Facebook Enhancements: This Week in Social Media

social media researchWelcome to our weekly edition of what’s hot in social media news. To help you stay up-to-date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Facebook Adds Subscribe Feature to Personal Profiles: You can now allow people to subscribe to your updates on your Facebook personal profile (think Twitter follow).  This gives your friends control over what they see from you.  People who are not your friends can also subscribe (subscribers only see things you share publicly). When people subscribe, they can filter the types of updates they want to follow.

facebook subscribe button

Subscribers can select updates about Life Events, Status Updates, Photos and Videos or Games.

76 comments

 
 








Pinterest
Join our Social Media Marketing Networking Club
Check out the Social Media Marketing Podcast!